The Management Consultancy Built to Unf*#! the Planet

Our Mission

We believe in our generation’s ability to shift the climate story from disaster to triumph and that doing this requires deploying climate solutions at speed and scale. 

Our Mission is to help the world’s largest companies become the world’s largest solutions to the climate crisis.   

We do this by working closely with sustainability leaders within Fortune 500 companies to identify, address and reverse the environmental impacts of their operations and supply chains.

Our namesake is based on the most prolific pollinator in the forests of Patagonia, the firecrown hummingbird. This keystone species nurtures a critical relationship with its surrounding flora and fauna, championing a healthy ecosystem of sustained abundance that, without its presence, would ultimately collapse. It has an immeasurable impact on the world around it during its relatively short lifespan, reminding us that we must act quickly to solve the world’s most pressing issues.

This colorful hummingbird inspired us to create a keystone company vital to the success and resilience of our corporate sustainability partners. 

Our next 10 years are dedicated to empowering sustainability leaders at the world’s most iconic brands with the expertise required to achieve ambitious climate goals across their real estate and truly move the needle on solving our planet’s environmental challenges.

Our Name

Our Approach

Our “Think. Do. Scale.” approach helps guide corporate sustainability leaders through identifying their climate goals, implementing their sustainability programs, and scaling their impact globally.

Our Corporate Sustainability Clients Share Our Values  

  • We have a burning desire to discover creative and innovative solutions to our planet’s most exacting challenges

  • We are driven by an uncontrollable need to solve the climate crisis to preserve our planet for future generations

  • We are the doers of deeds, steadfast in the arena, who strive valiantly and fight tirelessly for a worthy cause

  • We understand speed and scale of action is the only way to correct our course toward imminent climate collapse

Our Team

Warren Neilson

  • A proven leader, Warren has grown multiple companies focused on creating environmentally regenerative and socially equitable outcomes through innovative business models that are reimagining the business world. Previous to launching Firecrown he co-founded StokeShare, was Principal and co-creator of Stok, as well as VP of Real Estate at Flow Kana.

    He has helped lead the development of global sustainability programs for some of the world's most iconic brands, including Apple and Google as well as driven regenerative design principles into some of the most innovative building projects throughout the US, Asia, Australia and Europe.

    He founded Firecrown with the vision to guide the world’s largest organizations in achieving Net Zero by 2030.

Dr Lisa Lake

  • Dr Lisa Lake is the Director of the Centre of Excellence in Sustainable Fashion + Textiles, a partnership between UTS and TAFE NSW. She is a pioneer in the Australian sustainable fashion movement having authored Sustainability with Style in 2012, and co-founded Clean Cut, an organization that brought the first sustainable fashion show to Sydney Fashion Week in 2014. She completed her PhD at the University of Sydney on transitioning the Australian fashion industry toward sustainability through a systems change lens, with particular emphasis on consumer and designer/brand experience. In addition to her expertise on sustainable fashion, Lisa also helped develop the sustainability strategy for the University of Sydney, and previously led the marketing team at the Green Building Council of Australia.

Annie Mitchell

  • Annie has dedicated herself to mitigating the climate crisis through large-scale waste management solutions, sustainable agricultural practices, and environmental education.

    Prior to joining Firecrown, Annie implemented numerous programs to institutionalize sustainability and environmental justice on her university campus, most notably spearheading a campaign to phase out all single-use plastics. She also taught a course highlighting the myriad of actionable and scalable solutions to some of the most pressing environmental problems we are facing now.

    Annie is a recent graduate from UC Berkeley where she earned her BS in Environmental Studies and Sustainable Food Systems.

CJ Todd

  • CJ has spent the last decade guiding businesses in creating impactful story brands in a myriad of industries.

    He specializes in scaling brand recognition and engagement through website performance, targeted content strategies, and affiliate marketing relationships.

    In addition to 5 years of consulting experience, CJ has held key leadership positions at the Electric and Gas Industries Association, OPTIMUS Contractor Financing, the EGIA Foundation, platformOS, and StokeShare.

    He holds a Masters in Sport Business and Marketing from the University of San Francisco.

Join Our Team

  • The Senior Sustainability Program Manager will be responsible for leading sustainability consulting projects for our clients and helping them to identify, assess and address their environmental and social impacts. This is an exciting opportunity to work on a wide range of sustainability issues on a global scale with some of the most innovative and impactful companies on the planet.